Marketing Mavericks with Ashish Babu
In this episode of Marketing Mavericks, Ashish Babu, Chief Marketing & Communications Officer for Global Markets at TCS, shares his journey from PR to leading global marketing. He unpacks the art of B2B storytelling, the power of emotional connections in marketing, and how TCS leverages sponsorships like marathons to build brand affinity.
Marketing Mavericks with Shawn Chandy
In this episode of Marketing Mavericks, Shawn Chandy, CMO of Paragon Footwear, shares his journey from media planning to leading marketing for iconic brands. Shawn discusses his career journey, the role of curiosity in marketing, crafting consumer-centric campaigns, and lessons from initiatives like Raymond’s Garment Exchange Program. Tune in for insights on navigating a dynamic marketing landscape!
Marketing Mavericks with Arvind R P
In this episode of Marketing Mavericks, Arvind R P, Chief Marketing Officer of McDonald’s India, shares his journey from statistics graduate to marketing leader. He discusses blending creativity with data, adapting to market trends, and offers actionable advice for aspiring marketers. A must-listen for insights on brand strategy and growth!
Marketing Mavericks with Dr. Ashish Bajaj
Discover marketing insights from Dr. Ashish Bajaj, CMO at Narayana Health, as he shares his career journey from engineering to marketing across industries like tech, transportation, and healthcare. Learn about the importance of understanding consumer behavior, balancing creativity with data, and how hospitals build trust through loyalty, storytelling, and technology.
Marketing Mavericks with Prakhar Sharma
In this episode, Prakhar Sharma, Head of Marketing at AdaniConneX, highlights the dynamic nature of marketing, emphasizing the importance of creativity and storytelling in B2B contexts. Prakhar discusses building a marketing strategy for data centers, focusing on employee networks and modern digital channels.