Marketing Mavericks with Sai Narayan

In this insightful episode, we sit down with Sai Narayan, the Chief Marketing Officer of Policybazaar, to delve into his remarkable journey and gain a deep understanding of the insurance landscape. Sai shares his experiences and strategies that have shaped his career and contributed to the success of Policybazaar.

Marketing Mavericks with Sakket V Rao

In this episode, Sakket V Rao unpacks the intricacies of marketing strategies that have helped shape successful brands. From the power of celebrity endorsements to leveraging PR and media for category building, Sakket shares his valuable insights and experiences.

How Work Should Work

How work should work

What is a talent rep? No matter how you’ve planned your workforce, full-time employment, part-time freelance, or other permutation combinations of those, there is one core unit of outcomes. Think of it like a single rep in a workout. 1. It may be completing all campaign collaterals this festive season 2. Ideating new social media […]

Leveraging Creative Scaling to Build Great Campaigns

In a world that is saturated with content and media, what does it take to make your marketing campaign stand out? What are the kinds of teams that work to put together a campaign that draws attention? How can you employ the best talent from around the world to elevate it to the next level? […]

How to Integrate On-Demand Talent into an Organisation Seamlessly

Now that you know the myriad benefits of making use of an on-demand workforce to meet your organisation’s specific needs, the next question is how to go about it. Putting your ducks in a row is important before getting started with this change, and so is building an effective action plan tailored to your organisation’s […]