Marketing Mavericks with Sneha Mahant Mehta
In this episode of Marketing Mavericks, Sneha Mahant Mehta, Head of Marketing at USPA (Arvind Fashions Ltd), shares insights from her 17-year journey across fashion, media, and retail. She discusses industry shifts, cross-category marketing, and advice for creative founders and aspiring marketers.
Marketing Mavericks with Sumeet Singh
In this episode of Marketing Mavericks, with Sumeet Singh, Group CMO at Info Edge India, talks about her journey in marketing before the digital boom, the evolution of advertising from TV to hyper-fragmented digital channels, and how brands can stay relevant for Gen Z. She also shares insights on in-house vs. agency marketing, the power of humor in ads, and career advice for aspiring marketers.