Marketing Mavericks with Kunal Sharma
In this episode of Marketing Mavericks, Kunal Sharma, AVP Marketing, Modern Trade & E-Commerce at KRBL, reflects on his 15+ years with top brands like ITC and Dabur. He emphasizes the importance of observational skills, adaptability, and data-driven insights in marketing. He discusses building personalized, regional campaigns, leveraging quick commerce, and the growing role of AI in driving creative efficiency and consumer engagement.
Marketing Mavericks with Rajan Bhalla
In this Marketing Mavericks episode, Rajan Bhalla, a seasoned marketing expert, explores brand positioning, consumer behavior, storytelling, ROI-driven strategies, agency-client partnerships, localization vs. globalization, and fostering innovative marketing practices. He also shares insights on digital transformation, AI, and aligning strategies with business goals.