In this episode of Marketing Mavericks, Ashish Tiwari, CMO of Home Credit, shares his journey from aspiring physicist to marketing leader. He discusses how his background in math and physics shaped his data-driven approach, the role of digital transformation at Home Credit, and building consumer trust through financial literacy initiatives like Paisa Paathshala. Tune in to learn his insights on navigating marketing in the age of AI and the importance of lifelong learning.