Marketing Mavericks with Chandrashekhara Reddy P

In this episode, Chandrashekhara Reddy, SVP of Sales and Marketing at Gemini Edible Oils & Fats, shares his 30-year journey in India's edible oil industry. He emphasizes patience, domain expertise, and common sense, discussing region-specific marketing, multi-channel sales strategies, and the importance of aligning marketing and sales to build brand loyalty in a competitive, price-sensitive market.
Marketing Brand Loyalty Brand Perception Consumer Behavior CPG Edible Oils Price-sensitive Market Regional Marketing