In this episode of Marketing Mavericks, Jayati Singh, Chief Marketing Officer at Tally, delves into her journey across marketing domains, emphasizing curiosity and adaptability. She discusses first principles of marketing, balancing legacy perception with innovation, B2B storytelling, and the role of AI in content. Learn about Tally’s approach to simplicity, customer-centricity, and its global marketing strategies.
In this episode of Marketing Mavericks, Kunal Sharma, AVP Marketing, Modern Trade & E-Commerce at KRBL, reflects on his 15+ years with top brands like ITC and Dabur. He emphasizes the importance of observational skills, adaptability, and data-driven insights in marketing. He discusses building personalized, regional campaigns, leveraging quick commerce, and the growing role of AI in driving creative efficiency and consumer engagement.
In this Marketing Mavericks episode, Rajan Bhalla, a seasoned marketing expert, explores brand positioning, consumer behavior, storytelling, ROI-driven strategies, agency-client partnerships, localization vs. globalization, and fostering innovative marketing practices. He also shares insights on digital transformation, AI, and aligning strategies with business goals.
In this episode of Marketing Mavericks, Anuj Srivastava, Sr. Director of Marketing at DealShare, highlights the evolution of consumer behavior, and the potential of grocery e-commerce and quick commerce. He also shares his insights on adapting marketing strategies for startups, balancing top and bottom-line goals, and crafting compelling offers for value-conscious customers.
In this episode of Marketing Mavericks, Sheetal Vanvari, Head of Marketing at Awfis, shares her 15-year journey from creative agencies like Webchutney to leading marketing in co-working. She discusses career pivots, staying curious, leveraging hybrid work trends, and building a brand. Sheetal emphasizes creativity, adaptability, and genuine interest for career growth.
In this episode of Marketing Mavericks, Jaimit Doshi shares insights on education, marketing, consumer behavior, and leadership. He emphasizes curiosity, continuous learning, and adaptability in career growth. Jaimit highlights the role of empathy in sales, the importance of embracing disruptions like AI, and fostering innovation in teams.
Abraham Alapatt, President & Group Head at Thomas Cook India, shares his journey from advertising to leading a global travel brand. He explores legacy brand transformation, digital-first strategies, evolving travel trends, influencer marketing, and customer-centric innovations, offering valuable insights for navigating the complex travel industry landscape.
Discover marketing insights from Dr. Ashish Bajaj, CMO at Narayana Health, as he shares his career journey from engineering to marketing across industries like tech, transportation, and healthcare. Learn about the importance of understanding consumer behavior, balancing creativity with data, and how hospitals build trust through loyalty, storytelling, and technology.
In this episode, Rasika, the co-founder and CMO of TATA Soulful, shares her journey from computer science to advertising and co-founding Soulful, a healthy food brand. She discusses the importance of product quality, consumer insights, and perseverance in building a brand. Rasika also highlights the impact of clean-label products, Tata’s acquisition of Soulful, and strategies for scaling, especially through D2C, quick commerce, and consumer feedback.
In this episode, Rajesh, Global Chief Marketing Officer of Lentra, shares his journey from engineering to marketing, highlighting the blend of creativity and business in effective marketing. He emphasizes understanding business fundamentals, the role of emotions in B2B decisions, and the importance of account-based marketing. Rajesh also discusses strategic marketing decisions, the role of a fractional CMO, and building a global brand from India.
In this episode, Chandrashekhara Reddy, SVP of Sales and Marketing at Gemini Edible Oils & Fats, shares his 30-year journey in India’s edible oil industry. He emphasizes patience, domain expertise, and common sense, discussing region-specific marketing, multi-channel sales strategies, and the importance of aligning marketing and sales to build brand loyalty in a competitive, price-sensitive market.
In this episode, Prakhar Sharma, Head of Marketing at AdaniConneX, highlights the dynamic nature of marketing, emphasizing the importance of creativity and storytelling in B2B contexts. Prakhar discusses building a marketing strategy for data centers, focusing on employee networks and modern digital channels.
In this episode, Ankit Khirwal, Head of Marketing at upGrad, shares his transition from finance to marketing and the importance of upskilling in digital marketing and machine learning. He discusses brand trust challenges, upGrad’s focus on outcome-based learning, and the blend of online and offline strategies, while emphasizing the ongoing need for human teachers.
In this episode of Marketing Mavericks, Nishant Mishra, CMO of Apollo Health, shares his inspiring journey from a passion for MTV ads to leading innovative marketing across Apollo’s eight brands. He offers insights into iconic campaigns, successful brand collaborations, and strategies for building consumer trust in healthcare.
In this episode of Marketing Mavericks with Indiefolio, we delve into the dynamic world of hospitality marketing with Divya Aggrawal, Chief Growth Officer at Impresario. Discover the secrets behind Social’s iconic brand, how they’ve cracked the code to create unique experiences in each outlet, and how they’re leveraging community, collaborations, and even cloud kitchens to fuel their growth.
In this exciting episode of Marketing Mavericks, we dive into the remarkable journey of Sujay Rachh, the Chief Marketing Officer of Nuvama Group. Sujay’s innovative approach to marketing, including his creative use of rap songs to boost brand recognition, sets the stage for a fascinating discussion. Join us as we explore his unique insights on brand building, rebranding strategies, and the evolving role of AI in marketing.
In this engaging episode, we sit down with Gunjan Khetan, the Chief Marketing Officer of Perfetti Van Melle, to explore his unique journey from engineer to marketing leader in the confectionery industry. Gunjan shares insights into his experiences, strategies, and the creative approaches that have propelled iconic brands like Center Fresh and Alpenliebe to success. Join us as we uncover the secrets of the evolving candy market, the art and science of effective marketing, and Gunjan’s vision for the future of retail and AI in marketing.
In this insightful episode, we sit down with Kuldeep Pawar, the Chief Marketing Officer of Spice Money, to delve into his remarkable journey and gain a deep understanding of the financial services landscape. Kuldeep shares his experiences and strategies that have shaped his career and contributed to the success of Spice Money.
In this insightful episode, we sit down with Sapna Desai, the Chief Marketing Officer of ManipalCigna, to delve into her remarkable journey and gain a deep understanding of the insurance landscape. Sapna shares her experiences and strategies that have shaped her career and contributed to the success of ManipalCigna.
In this episode, we have Jigar Shah, the head of marketing at Cartamundi, the world’s largest producer of cards and board games! From his unexpected journey from software engineer to marketing maestro to insights on leading marketing teams in both established giants and startups, this is an episode packed with marketing wisdom you won’t want to miss.
In this insightful episode, we sit down with Sai Narayan, the Chief Marketing Officer of Policybazaar, to delve into his remarkable journey and gain a deep understanding of the insurance landscape. Sai shares his experiences and strategies that have shaped his career and contributed to the success of Policybazaar.
In this episode, Sakket V Rao unpacks the intricacies of marketing strategies that have helped shape successful brands. From the power of celebrity endorsements to leveraging PR and media for category building, Sakket shares his valuable insights and experiences.
In this episode of Marketing Mavericks, Amit Doshi, Britannia’s CMO, shares his journey from engineering to CMO, sparked by a sales internship. He discusses the synergy between sales and marketing, marketing’s technological shifts, Quick Commerce’s impact, and key to agency excellence.
🎙️ Welcome to Marketing Mavericks: Episode with Suryadeep Verma, CMO of Comviva
In this exciting episode of Marketing Mavericks, we delve into the remarkable journey of Suryadeep Verma, the Chief Marketing Officer at Comviva. Join us as we learn about his journey from being an engineer to leading marketing efforts in the B2B world.
In this episode of Marketing Mavericks, we dive deep into the extraordinary journey of Gaurav Mehta, the Chief Marketing Officer at Noise. Join us as we unravel his professional journey involving small companies, running his enterprise, and handling nascent divisions in large corporations.
In this episode, we feature Hirokazu Kotera, VP of Marketing at Kansai Nerolac Paints. We discuss his journey from Japan to India, exploring his successful marketing career and experiences in understanding Indian consumers. Highlights include insights into the differences between Japanese and Indian markets, navigating the diverse tastes of Indian consumers, the role of leveraging news in brand building, and the nuances of marketing to Urban versus Rural India.
In this episode, we have Kartik Johari, the VP of Marketing and Commerce at Nobel Hygiene. We speak about his marketing journey and his experience working in the Personal Hygiene space.
In this episode, we have Somil Agrawal, the SVP, Head of Marketing at Shiprocket. We speak about his journey from an engineer to a marketer and his experience working with brands like Airtel, MakeMytrip and Shiprocket.
Join Kavan & Mansi for a deep dive into the world of illustration in this Design Dialogue episode. #DesignDialogues
Join Kavan & Ninaad as they explore AI’s impact on design in this podcast episode. 🎨✨ #DesignDialogs Explore Ninaad’s unconventional design journey from film production
