Marketing Mavericks with Pratip Francis
In this episode of Marketing Mavericks, we explore iconic brand marketing with Pratip Francis, GM – Head of Brand Marketing at MRF. Pratip reveals how MRF has built lasting trust in India by blending traditional and digital strategies. From impactful campaigns to CRM-driven engagement and leveraging marquee events, this conversation is packed with insights on building a legacy brand.
Marketing Mavericks with Lakshman Velayutham
In this episode of Marketing Mavericks, Lakshman Velayutham, Chief Marketing Officer of Ujjivan Small Finance Bank, shares insights on marketing strategy, and the evolving role of data and customer-centricity in banking. Lakshman dives into the challenges of financial inclusion, the power of hyper-localized marketing, and the importance of trust and patience in building impactful campaigns. Tune in for actionable advice on balancing intuition with analytics and fostering long-term customer engagement.
Marketing Mavericks with Nishant Mishra
In this episode of Marketing Mavericks, Nishant Mishra, CMO of Apollo Health, shares his inspiring journey from a passion for MTV ads to leading innovative marketing across Apollo’s eight brands. He offers insights into iconic campaigns, successful brand collaborations, and strategies for building consumer trust in healthcare.