Marketing Mavericks with Surya Narayanan
In this episode of Marketing Mavericks, Surya Narayanan, a seasoned marketer and Fractional CMO, shares insights from his 20+ year career, spanning agency roles to leading marketing for Wonderla. He discusses balancing passion and practicality, strategies for industry pivots, contrarian views on sponsorships, AI’s role in marketing, and driving growth in amusement parks.
Marketing Mavericks with Ashish Tiwari
In this episode of Marketing Mavericks, Ashish Tiwari, CMO of Home Credit, shares his journey from aspiring physicist to marketing leader. He discusses how his background in math and physics shaped his data-driven approach, the role of digital transformation at Home Credit, and building consumer trust through financial literacy initiatives like Paisa Paathshala. Tune in to learn his insights on navigating marketing in the age of AI and the importance of lifelong learning.
Marketing Mavericks with Megha Agarwal
In this episode of Marketing Mavericks, Megha Agarwal, CMO at Table Space, shares insights from her career in FMCG and flexible workspaces. She discusses building cohesive marketing strategies, the evolution of B2B and B2C dynamics, and how marketing influences enterprise sales. Learn about brand building, leadership, and the future of managed offices.
Marketing Mavericks with Sheetal Vanwari
In this episode of Marketing Mavericks, Sheetal Vanvari, Head of Marketing at Awfis, shares her 15-year journey from creative agencies like Webchutney to leading marketing in co-working. She discusses career pivots, staying curious, leveraging hybrid work trends, and building a brand. Sheetal emphasizes creativity, adaptability, and genuine interest for career growth.
Marketing Mavericks with Rajesh Kumar
In this episode, Rajesh, Global Chief Marketing Officer of Lentra, shares his journey from engineering to marketing, highlighting the blend of creativity and business in effective marketing. He emphasizes understanding business fundamentals, the role of emotions in B2B decisions, and the importance of account-based marketing. Rajesh also discusses strategic marketing decisions, the role of a fractional CMO, and building a global brand from India.
Marketing Mavericks with Chandrashekhara Reddy P
In this episode, Chandrashekhara Reddy, SVP of Sales and Marketing at Gemini Edible Oils & Fats, shares his 30-year journey in India’s edible oil industry. He emphasizes patience, domain expertise, and common sense, discussing region-specific marketing, multi-channel sales strategies, and the importance of aligning marketing and sales to build brand loyalty in a competitive, price-sensitive market.
Marketing Mavericks with Sujay Rachh
In this exciting episode of Marketing Mavericks, we dive into the remarkable journey of Sujay Rachh, the Chief Marketing Officer of Nuvama Group. Sujay’s innovative approach to marketing, including his creative use of rap songs to boost brand recognition, sets the stage for a fascinating discussion. Join us as we explore his unique insights on brand building, rebranding strategies, and the evolving role of AI in marketing.