Marketing Mavericks with Shawn Chandy
In this episode of Marketing Mavericks, Shawn Chandy, CMO of Paragon Footwear, shares his journey from media planning to leading marketing for iconic brands. Shawn discusses his career journey, the role of curiosity in marketing, crafting consumer-centric campaigns, and lessons from initiatives like Raymond’s Garment Exchange Program. Tune in for insights on navigating a dynamic marketing landscape!
DesignOops with Rajat Shikhar
In this episode of DesignOops! Rajat Shikhar, Co-founder & CPO of DealShare, shares his journey from IIT to building a unicorn. Learn how he designed for Tier 2 and 3 audiences, scaled product and design teams, and crafted customer-centric solutions. Don’t miss his advice for aspiring leaders and insights on driving outcomes through design! Tune in now!
Marketing Mavericks with Riaan Rodrigues
In this episode of Marketing Mavericks, Riaan Rodrigues, Head of D2C Business at Tata AIG, shares insights from his marketing journey across FMCG and BFSI. He discusses career pivots, customer-centric strategies, insurance penetration challenges, AI in marketing, and advice for aspiring marketers. Packed with actionable tips and industry wisdom, it’s a must-listen!
Marketing Mavericks with Lakshman Velayutham
In this episode of Marketing Mavericks, Lakshman Velayutham, Chief Marketing Officer of Ujjivan Small Finance Bank, shares insights on marketing strategy, and the evolving role of data and customer-centricity in banking. Lakshman dives into the challenges of financial inclusion, the power of hyper-localized marketing, and the importance of trust and patience in building impactful campaigns. Tune in for actionable advice on balancing intuition with analytics and fostering long-term customer engagement.
Marketing Mavericks with Jayati Singh
In this episode of Marketing Mavericks, Jayati Singh, Chief Marketing Officer at Tally, delves into her journey across marketing domains, emphasizing curiosity and adaptability. She discusses first principles of marketing, balancing legacy perception with innovation, B2B storytelling, and the role of AI in content. Learn about Tally’s approach to simplicity, customer-centricity, and its global marketing strategies.
Marketing Mavericks with Abraham Alapatt
Abraham Alapatt, President & Group Head at Thomas Cook India, shares his journey from advertising to leading a global travel brand. He explores legacy brand transformation, digital-first strategies, evolving travel trends, influencer marketing, and customer-centric innovations, offering valuable insights for navigating the complex travel industry landscape.